The 10th Shenzhen International TravelTravelIndustry Expo (Short name: DeepShenzhen InternationalTourism Expo or Shenzhen Travel Expo or SITE) will beNovember 14-16, 2025Held in Shenzhen (Futian) Convention and Exhibition Center! Since its establishment in 2014, SITE has been with the tourism industry colleagues for ten years. This time, the organizing committee will bring a new industry exhibition full of innovation and technological elements."Ceremony + Exhibition + Summit + Live Broadcast" Four-in-OneThe industry trend discussion and tourism resource exchange conference will focus on the integrated development of the tourism industry chain, innovation chain, capital chain, and ecological chain to jointly build an industrial ecology.
Introduction to the 2025 Exhibition
Comprehensive information of the exhibition
The ten major thematic exhibition areas are spectacular.
Extended Special Forum ——Interpret the Development Trends of the Tourism Industry
B2B platform —— Connect with over 2000 travel industry peers worldwide
B2C Wonderful Moments of Events —— Immersive Experience with Exciting Interactions, Over 100,000+ Viewers
The 5th Session Shenzhen Educational Tour Resources Exhibition
The 4th Session Self-driving tour and Travel(Camping)Equipment Exhibition
This session of the exhibitionwill hold a series of high - profile forums and promotion activities around themes such as the development of national parks, the empowerment of tourism technology, the discussion on the digital upgrade of travel agencies, the development of business and customized tours, the new direction of study and educational travel, and the new integration of the homestay industry.As a feature of thisexhibitionTheseforum activitieswill cover the latest industry trends, market dynamics, and future development, providing an opportunity for colleagues in the tourism industry to have in - depth exchanges and cooperation. Through these activities, participants will be able to gain insights into the future of the industry, explore new business models, and establish connections with decision - makers in the industry to jointlypromotethedevelopmentof the tourism industry.
This exhibition will rely on its advantage as a resource integration platform for the tourism industry, focus on the latest market trends, and create an exchange event gathering global tourism industry experts. At that time, participants will have the opportunity to deeply discuss the latest industry trends and developments and obtain cutting - edge industry insights. During the exhibition, a series of professional buyer resource matching meetings will also be organized to provide precise one - on - one resource matching services. The aim is to build an efficient B2B tourism industry exchange and trading platform, promote in - depth cooperation within the industry, and drive innovation and growth in the tourism industry.
This exhibition will present a series of carefully - planned consumer - oriented (C - end) featured activities, aiming to provide visitors with an immersive exhibition experience. Through customized interactive games, cultural experiences, and diverse entertainment performances, it can meet the needs and expectations of different visitors.Participants will have the opportunity to deeply explore the customs and habits of different regions and feel the unique charm of traditional art..Throughthe interaction with exhibitors and brands, visitors can more intuitively feel the uniqueness of tourism products and services. At the same time, it also injects new vitality and creativity into the communication and development of the tourism industry.
Professionally created by the Shenzhen International Tourism Industry Expo continuously and strongly supported by local research and study associations, the SITE Research and Study Exhibition will continue to comprehensively showcase the industrial chain, ecosystem, and value chain of the new research (tourism) study travel industry, and promote the experience and models of the development of research (tourism) study travel. It will also spread the experience and models of the development of the research (tourism) study industry and promote the reform and development of comprehensive quality education in South China and even the whole country.
It will bring together well - known automobile manufacturers at home and abroad, camping equipment manufacturers, tourism service providers and relevant after - market enterprises to display the latest self - driving vehicles, RVs, camping gear, outdoor supplies and tourist destinations. The exhibition will provide an excellent platform for exhibitors to showcase innovative products, exchange industry experiences and explore cooperation opportunities. At the same time, it will also bring a rich and colorful tourism and camping culture experience to the audience.
We look forward to seeing you at the 10th Shenzhen International Tourism Industry Expo (SITE) in 2025!
Date | Time | Content |
11Month14Day | 9:00 - 12:00 | Exhibition opening ceremony |
11Month14Day- 16Day | 9:00 - 17:00 | Professional day+Public day |
11Month16Day | 18:00 - 23:59 | Exhibition closing and dismantling |
Exhibition Name | Exhibition Time | Exhibition Official Website | Exhibition WeChat Service Account and Video Account |
Shenzhen International Tourism Industry Expo | November 14th - 16th, 2025 | https://www.szite.com.cn | Search for [Shenzhen International Tourism Exhibition] |
The tourism exhibition is divided into ten major themed exhibition areas: including the Beautiful China Urban Image Exhibition Area, Overseas Tourism Resources Exhibition Area, Study (Travel) Tour Exhibition Area, Tourism Transportation Exhibition Area, Scenic Spots and Supply Chain Exhibition Area, Cultural and Creative Tourism and Intangible Cultural Heritage Exhibition Area, Hotel/Bed and Breakfast and Supply Chain Exhibition Area, Tourism Technology Exhibition Area, High - end Customized Themed Tourism Exhibition Area, and Self - driving and Residential (Camping) Life Equipment Exhibition Area, etc. The exhibitor categories cover inbound and outbound ground operators, tour operators, wholesalers and relevant industries of travel agencies, scenic spots around the world, cultural and creative products and intangible cultural heritage, study tours, outdoor accessories, camping - related products and equipment, self - driving and residential accessories, conferences and incentives, business travel and hotels/bed and breakfasts, cultural and tourism investment and financing, government investment promotion, rural revitalization, tourism technology, tourism transportation and other sectors.
Shenzhen International Tourism Industry Expo Two sub - exhibitions are held simultaneously
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Phone: 0755-8277 7082
Fax: 0755-8837 7754
Email: info@szite.com.cn
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